7 Keys to Write Articles That Rock
Do you want to be an article marketing rock star? Read on…
Have you ever been to a rock concert and the band was just going through the motions?
How did this make you feel? Bored? You bet.
And did you run out after the show and buy their CD and t-shirt? I doubt it.
What about being at a concert where the band rocked? I bet you felt excited and became a big fan as well.
What does this have to do with article marketing? A lot. Writing boring articles will not get you very far.
However, writing articles that rock will gain you exposure, fans, and make it more likely that people will buy what you are selling.
Here are 7 keys to make your articles rock:
1. Pick a Topic That Rocks
You need to know the current hot buttons of your target market. If you do not, do some research. Visit forums and see what the current hot topics are and what questions people are asking.
You can also visit article directories to discover what is currently being written about almost anything.
2. Create a Rocking Headline
Your headline is the single most important part of your article. You want to use a headline that draws readers like a magnet and entices them to read your article.
Here is a fantastic resource on "How to Write Magnetic Headlines".
3. The AIDA Principle Rocks
AIDA = Attention Interest Desire Action
This formula is not new but it works. Big time.
You grab your readers attention with an enticing headline and then, and this is absolutely critical, you keep them reading with an opening paragraph that rocks.
How do you do this?
Tell your readers right up front that reading your article is going to answer a specific question, solve a problem, or alleviate a fear. And you know what these questions, fears, and problems are because you have done your research.
A great tip is to use short sentences and paragraphs in your article as well. This will make your content much easier to read, keeping in my mind that most people online skim content as opposed to reading it word for word.
4. Use Sub-Headings: They Rock
Dividing your article into a few sections with relevant (and keyword oriented) sub-headings will not only make your article easier to read as I mentioned above, but it makes articles much easier to write as well.
Next time you are having trouble writing an article, try dividing your topic up into 3 to 5 sub-headings and tackle one section at a time. Very cool.
5. Write a Rocking Resource Box
The resource box is your big opportunity to get readers to perform the action you want.
Make it compelling. Make it flow from the article. Make your reader anxious to get your free report, free download, or opt-in to your ezine.
Look at the resource boxes of some of the successful article marketers and you will get a great idea of how to write one that rocks.
6. Proofreading Rocks
Spelling mistakes and bad grammar are unprofessional and will leave a bad impression on your reader. And this is exactly what you do NOT want!
You want to earn the trust of your readers. Remember, your article, the words you write, represent you.
7. Rock Your Article Out To the World
Submit your article to directories. Develop a list of ezines in your niche and submit it to them.
The bottom line, be a rocking promoter for your material.
Now you have an action plan to write articles that rock.
And if you are looking for some fresh content, be sure to check out this free software and report from article marketing maven Jason Potash here: Need Fresh Content? Get This Free Software and Report
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